Tomorrow’s talents need a platform to shine today. The Arctic Race of Norway, much more than just a race, commits to offer young hopefuls an area of professional quality expression and reveal future cycling talents.
During the Arctic Heroes of Tomorrow Race, thanks to Equinor’s support and organization, young talented riders, aged 17 and 18, men and women, have the opportunity to participate in a race under the same conditions than the professionals, just before them. The race is open to local and international talents and many of the former participants are now professional riders like Kristoffer Halvorsen, Tobias Foss, Susanne Andersen, Alexander Vlasov, Jaakko Hänninen or Andreas Leknessund.
"The Arctic Heroes of Tomorrow Race seeks to inspire new talents in the sport of cycling. Through their participation in this race, we hope they can nurture the effort, heart and motivation required in order to succeed in the world of international cycling”, says Cathrine Instebø, Head of Sponsorship for Equinor, Heroes of Tomorrow.
The Arctic Heroes of Tomorrow is a team competition, and the best teams are going home with 30.000 NOK (3,300 Euro). The total amount of prize money is 60.000 NOK, presented by Equinor and the Heroes of Tomorrow fund. Individual winners will also be rewarded in both classes.
“This race gives junior riders the chance to compete at the same arena as their role models and I think it works as a motivation for them to work harder and achieve their goals. In my experience it seems that the race has gained international attention, with an increase in riders from around the world” says Thor Hushovd, former world champion and ambassador of the Arctic Race of Norway. .